(Entertainment-NewsWire.com, March 24, 2016 ) New York, NY -- Mimi's & Fifi's Wine Accessories, which makes and sells luxury wine accessories, has announced that it has launched a Twitter account as a way to keep customers informed and up to date.
"Twitter is such a huge platform and has become so essential to modern life," a spokesperson for the company said. "Consumers rely on it to keep up with the latest information from their favorite brands, and brands rely on it to share important news."
The Mimi's & Fifi's Wine Accessories Twitter account, @mimisfifis, will feature tweets about products, discounts and information about wine and wine culture, among other topics. It will be a central hub of information where consumers can keep up with the news from the brand from anywhere, the spokesperson said.
"One of the best aspects of Twitter is that people can read the latest information from any place they happen to be, on any smartphone," the spokesperson said. "We want to be a resource about wine, bar tools and accessories and anything else wine-related that interests our customers."
Twitter is the latest platform that Mimi's & Fifi's Wine Accessories has established a presence. The brand also has accounts on social networks such as Facebook, Google+, YouTube and Pinterest.
"With the huge expansion of social media, it's essential for us to be on platforms that matter to our customers," the spokesperson said. "We want to give them the information they want, when they want it, on the platform of their choosing. We're constantly looking at where our customers are, and what platforms might best serve them, and will be strategic about expanding to meet their needs."
Mimi's & Fifi's Wine Accessories is a manufacturer and online retailer of luxury wine accessories, such as wine aerator decanters, wine bottle openers and corkscrews, wine racks, wine glasses, and more (http://www.mimisfifis.com)
