(Entertainment-NewsWire.com, September 09, 2015 ) The sports nutrition market includes sports foods, drinks and pre-and post-workout supplements. Sports food are mainly rich in protein ingredients, such as whey and soy, and are usually available in a bar format. Sports drinks increases physical performance and falls into non-alcoholic product category, whereas sports supplement are used in building muscle, gaining weight and increasing metabolism.
The U.S. remains the leading market for sports nutrition products globally with market size of $11,434 million in 2013 Germany, Italy, France and the U.K. consumer spending on sports nutrition represents almost 60% of the total European market in 2013 With the total market size of over $22,480 million in 2013, sports drinks remained the largest segment within the sports nutrition industry Led by increasing awareness, growing urbanization and income levels, Asia-Pacific is expected to be the key market for global sports nutrition during the forecast period Expansion of distribution channels and fast growth of online channel will support growth during forecast period
Available as powders, tablets, bars, ready-to-drink (RTD) beverages and gels, sports nutrition products are aimed at enhancing physical endurance, boost muscle growth and body mass or increase recovery after exercise. The global sports nutrition market has been witnessing an exceptional shift in recent years. The market is steadily turning from traditional products into specific products for mainstream customers. Sports nutrition products that were earlier intended for athletes and body builders are increasingly attracting non-athlete consumer group, especially the younger demographic profile.
Geographically, sports nutrition products market is dominated by the U.S. and European countries, whereas the emerging nations are expected to be major growth drivers for the market. Low awareness in the eastern countries compared to western markets is the main reason for less market share of eastern countries in the global sports nutrition market. However, in terms of future growth, the Asia-Pacific region is poised to expand at a faster pace, led by rising income level and gradual acceptance of health products in daily living. Rise in sports events organized in these countries is increasing the importance of exercise and sports, which is expected to support the growing demand for sports nutritional products.
Major Competitors: Some of the major competitors in the market include PepsiCo, General Nutrition Corporation (GNC), Coca-Cola Company, Glanbia, MaxiNutrition (GSK), Universal Nutrition, Clif Bar & Company.
The research offers Sports Nutrition market size and market forecast for the period 2010 to 2020. The market is breakdown as follows: Global market breakdown Sports food, Sports drinks and Sports supplements North America, Europe, Asia-Pacific and Rest of World
List of Tables:
TABLE 1 Specific primary and secondary sources used for this publication TABLE 2 Global sports nutrition market snapshot (2014 and 2020) TABLE 3 Number of health clubs and fitness centers by region (2009 - 2013) TABLE 4 Increase in global urbanization rate, in % TABLE 5 Countries with highest obesity level
List of Figures:
FIG. 1 Market scope of global sports nutrition market FIG. 2 Research methodology for global sports nutrition market FIG. 3 Sports nutrition product segments FIG. 4 Benefits and potential of protein as nutrition ingredient FIG. 5 Sports nutrition major consumer segments
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