(Entertainment-NewsWire.com, February 12, 2013 ) Glasgow, UK -- 2012 was a rough year for SEO experts, who saw most of their practices and strategies rendered useless, as Google rolled out its infamous Panda and Penguin updates. According to SEO specialists, in 2013 the focus will continue to be on content value and backlinks, but, according to SEO blog Leith SEO, website owners should consider several other aspects when updating their SEO approach.
“If you were to ask me what should be the main direction for search engine optimization in 2013, I would simply say value for the reader, because that should be the purpose of any website. However, growing competition may force internet marketers to adopt different tactics and strategies in their practical approach to remain or rise to the top of SERPs. My recent blog posts address this subject specifically – the SEO trends that will govern the online landscape in 2013”, says owner of the blog.
Aside from quality and value of content, determined by uniqueness and information richness, website owners who want to regain their high rankings among search engines should also focus on content marketing, social media, AuthoRank, localization and mobile design optimization.
“As Google continues to place high emphasis on fresh content, old strategies such as benchmarking rankings have to change. We are seeing results in the SERPs becoming more dynamic and changing by the hour, so there’s really no use in promoting content from 10 years ago or applying the same old tactics as 5 years ago”, continues owner of Leith SEO blog. He believes link building should stop being a purpose in itself and start being only an outcome and a useful strategy to build a strong audience.
Leith SEO also addresses all other hot SEO subjects of the day, including future Google updates, social media mistakes, email marketing errors, SEO tricks, blog building and optimization techniques that could help internet marketers learn how to make money by blogging and survive the fierce competition in 2013.
For more information on 2013 SEO trends, please visit www.seoleith.com.
About Leith SEO:
Leith SEO provides tips, tricks and essential SEO information to enable internet marketers and webmasters to optimize their websites and achieve better search engine rankings. The articles and posts address both beginners and SEO experts looking to access the latest industry news and reviews.
Contact Information:
Leith SEO 20 St Johns Quadrant Glasgow Glasgow, Glasgow G415SR United Kingdom Phone Number : 07507622883
