(Entertainment-NewsWire.com, December 14, 2019 ) Acura and Genius have joined forces for Precision Crafted Performances, a series of exclusive, hand-curated live showcases spotlighting emerging artists for tastemakers, influencers, and music connoisseurs. Co-headlined by Olivia O'Brien and Destiny Rogers, the launch event took place in Los Angeles in the fall.
Genius’s Head of Artist Relations Rob Markman was MC for the Los Angeles showcase, where attendees could engage with the Acura brand, which is all about exciting experiences and performance. The event featured a complimentary menu, unique photo opportunities, and Acura vehicles on display, including the NSX supercar with a DJ booth in its trunk and the ILX sports sedan.
Prior to the event, California singer-songwriter Olivia O'Brien said, “I’m really excited to perform with Genius and Acura! I think it’s going to be a really fun event and great show.”
Also performing was 19-year-old Destiny Rogers who came up singing in LA before catching the attention of The Stereotypes, a songwriting and production team. “When I’m on stage sharing my music, I feel confident and I know this is where I’m meant to be,” said Rogers. “I’m really happy to be a part of this experience and I’m stoked to connect with the audience, especially for those who hear my music for the first time.”
The Precision Crafted Performances music series is curated by tapping into Genius’s proprietary Music IQ data, which identifies emerging artists championed by Genius’s global community of savvy superfans. The data offers trend-spotting analysis that identifies music’s hottest emerging artists ahead of the crowd. The Acura x Genius showcase marks the first time ever for a live show that allows real-time search trends to help spot and curate music’s rising artists taking the stage.
Step and Repeat LA provided a sleek 8’ x 16’ media wall for the launch of Precision Crafted Performances.
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