(Entertainment-NewsWire.com, July 09, 2018 ) The print media market produces a variety of publications, including books, magazines, newspapers, and directories. The Print Media industry produces its material in printed materials or electronic media.
The print media market is valued at $398 billion in 2017 due to the introduction of online paywall which enables publishers to shift from print to digital, in monetizing the news content.
accounting for nearly two-fifths of the market share.
The print media market in The Business Research Company’s report is divided into three segments. Newspaper and magazine publishers were the largest segment with more than half of the share of the market. Book publishers was the second largest segment with more than thirty percent share of the market. The remaining share of near about thirteen percent was taken up by directory, mailing list, and other publishers.
The USA was the largest country in the print media market in 2017, accounting for thirty percent of the market share. This is due to the presence of most of the world’s print media giants in the country, generating high revenues. The USA was followed by Japan and China.
The top five competitors in the market are News Corp., Pearson PLC, Bertelsmann, Axel Springer, and Gannett Company Inc. News Corp. was the biggest player in the market in 2017. This company is solely devoted to newspaper publishing. Some of its major newspapers include The Wall Street Journal, The New York Post, and the Sun etc. It is headquartered in New York City, USA.
About The Business Research Company.
The Business Research Company is a Business Intelligence Company which excels in company, market and consumer research. It has offices in the UK, the US and India and a network of trained researchers in 15 countries globally.
