(Entertainment-NewsWire.com, June 06, 2018 ) The global market for tartaric acid is presently experiencing a growth phase, which has been achieved by the rising demand from its end-user applications such as food & beverages, pharmaceuticals, and cosmetic & personal care products. The market driver responsible is the increase in its usage in the growing wine industry; it is also used in many other industries such as the pharmaceutical, where it is used as an ingredient, along with citric acid, to improve the taste of oral medications. The tartaric acid market is estimated to be valued at USD 215.7 Million in 2017, and is projected to reach USD 285.6 Million by 2022, at a CAGR of 5.77%
The tartaric acid market, by source, is segmented into grapes & sun-dried raisins, maleic anhydride, and others (apricots, bananas, tamarind, and apples). In 2016, the grapes & sun-dried raisins segment held the largest share and this trend is expected to continue throughout the forecast period, in terms of both value and volume. On the basis of type, the market is segmented into natural and synthetic. The natural segment held the largest share in 2016, in terms of both value and volume.
The tartaric acid market, on the basis of application, is segmented into food & beverages, pharmaceuticals, cosmetic & personal care, and others (animal feed & industrial use). The food segment, on the whole, accounted for a larger share in 2016 in terms of value and volume as tartaric acid plays a larger role covering many functionalities such as preservatives and emulsifiers. Tartaric acid, especially food grade, is used in the baking of breads and cakes. Due to its acidic properties, it is used in baking powder with baking soda. When tartaric acid reacts with sodium bicarbonate, carbon dioxide gas is produced, causing various baking products to “rise” without the use of active yeast cultures. This action alters the texture of many foods. Tartaric acid is also useful in the manufacture of confectionery items such as candies.
The tartaric acid market in Europe was the largest in 2016 and is expected to remain the largest during the forecast period. This is due to higher consumption levels for wine and other food items, where tartaric acid acts as one of the key ingredients. Increasing penetration of tartaric acid in European industries, for chelating agents, is also expected to fuel the already high demand for tartaric acid in the region.
The rising exports from European and North American countries owing to the demand from countries in the Asia Pacific such as India and Japan and in RoW such as Brazil and Argentina, and in the Middle Eastern countries are expected to drive the demand for tartaric acid in this region in the coming years. Additionally, the demand in the Asia Pacific and RoW countries is attributed to the rise in the food & beverage industry where tartaric acid is used as a flavor modifier in sports drinks and ready-to-drink beverages. Growth of the construction and ceramics industries, especially in the Middle Eastern countries, also contributes toward the overall tartaric market growth. The increasing government regulations in various countries are restricting the use of synthetic tartaric acid in food- and pharmaceutical-grade applications, which in turn restrains the market growth for tartaric acid.
The tartaric acid market is dominated by various players, depending on their core competencies. The key players in this market are Caviro Group (Italy), ATP Group (US), Merck (Germany), Omkar Specialty Chemicals (India), Changmao Biochemical Engineering (China), Tarac Technologies (Australia), PAHI (Spain), Distillerie Mazzari (Italy), Distillerie Bonollo (Italy), Derivados Vinicos (Argentina), Industrias Vinicas (US), and Tártaros Gonzalo Castelló (Spain). These companies adopted strategies such as rebranding, expansions, and acquisitions to strengthen their position in the market.
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