The report titled The US Yogurt Market: Size, Trends & Forecasts (2018-2022), provides an in-depth analysis of the US yogurt market by value, by volume, by method of intake, by yogurt nature, etc.
The report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall US yogurt market has also been forecasted for the period 2018-2022, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.
The US yogurt market is dominated by three players, but there are other new players, private label players as well.
However, the competition in the US yogurt market is dominated by Danone, Chobani LLC and General Mills, Inc., who are also profiled with their financial information and respective business strategies.
Company Coverage: Chobani LLC General Mills, Inc. Danone
Yogurt is semi-solid dairy food that is prepared from milk and fermented by added bacteria. The bacteria such as Lactobacillus Bulgaria and Streptococcus Thermophilus, are used in preparation of yogurt. Yogurt was discovered accidentally and has its prevalence and significance throughout history.
Yogurt market has been segmented on the basis of method of intake, yogurt nature and Greek yogurt. Yogurt has varied applicability for instance it soothes sunburn, can be used as hair conditioner, could be used for facial, etc.
The US Yogurt market has increased at a significant CAGR during the years 2010-2017 and projections are made that the market would rise in the next four years i.e. 2018-2022 tremendously.
The yogurt market is expected to increase due to growing milk production in the US, increasing GDP per-capita, growing health consciousness among the US population, etc. Yet the market faces some challenges such as yogurt is prone to contamination if left unattended.
Table of Content: 1. Executive Summary
2. Introduction 2.1 Yogurt: An Overview 2.1.1 History of Yogurt 2.1.2 Health Benefits and Risks of Yogurt 2.1.3 The US Yogurt Market Segmentation 2.1.4 Production of Yogurt 2.1.5 Application of Yogurt
3. Global Market Analysis 3.1 North America Yogurt Market: An Analysis 3.1.1 North America Yogurt Market by Value 3.1.2 The North America Yogurt Market Value by Geographical Distribution (The US, Others) 3.2 The US Yogurt Market: An Analysis 3.2.1 The US Yogurt Market by Value 3.2.2 The US Yogurt Market Value by Method of Intake (Spoonable, Drinking) 3.2.3 The US Yogurt Market Value by Yogurt Nature (Greek, Low-Fat Yogurt and Others) 3.2.4 The US Yogurt Market by Volume Sales 3.2.5 The US Yogurt Volume Sales by Packaging Type (Cups, Tubs, Drinks and Tubes) 3.2.6 The US Yogurt Market by Yogurt Selling Space 3.2.7 The US Yogurt Market by Per Capita Consumption of Yogurt 3.3 The US Yogurt Market: Segment Analysis 3.3.1 The US Low-Fat Yogurt Market by Value 3.3.2 The US Greek Yogurt Market by Value 3.3.3 The US Greek Yogurt Market Value by Segments (Greek Plain Yogurt, Others) 3.3.4 The US Greek (Plain) Yogurt Market by Value 3.3.5 The US Spoonable Yogurt Market by Value 3.3.6 The US Spoonable Yogurt Market Value by Segments (Flavoured, Greek (Plain), Fruit) 3.3.7 The US Drinking Yogurt Market by Value
4. Market Dynamics 4.1 Growth Driver 4.1.1 Increasing Milk Production in the US 4.1.2 Rising US GDP Per Capita 4.1.3 Growing US Population 4.1.4 Escalating the US Diabetic Population 4.1.5 Increasing the US Urban Population 4.2 Challenges 4.2.1 Contamination of Yogurt 4.2.2 Artificial Yogurt 4.3 Market Trends 4.3.1 Fluctuating the US Milk Prices 4.3.2 Increasing Health Consciousness Among the US Population 4.3.3 Rising Obese Population in the US 4.3.4 The US Fast-Paced Lifestyles and Lack of Indulgence in Cooking
5. Competitive Landscape 5.1 The US Yogurt Market Players by Market Shares
6. Company Profile 6.1 Chobani, LLC 6.1.1 Business Overview 6.1.2 Financial Overview 6.1.3 Business Strategy 6.2 General Mills, Inc. 6.2.1 Business Overview 6.2.2 Financial Overview 6.2.3 Business Strategy 6.3 Danone 6.3.1 Business Overview 6.3.2 Financial Overview 6.3.3 Business Strategy
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