"Portugal-The Future of Foodservice to 2020", published by GlobalData, provides extensive insight and analysis of the Portugal's Foodservice market over the next five years (2015-2020) and acts as a vital point of reference for operators or suppliers.Overall revenue in the Portuguese foodservice profit sector grew at a CAGR of 3.5% between 2013 and 2015. This represents strong post recessionary growth for the sector, despite fragile growth in the wider economy.
Report Scope -Portugal has a strong local food culture, with consumers who value locally produced and influenced food. There is, however, a growing interest in international flavors and cuisines. Operators specializing in local food will also benefit from an increase in tourism to Portugal's cities. -Convenience factors are increasingly driving consumers' purchasing decisions in Portugal. Takeaway transactions and "rushed lunchtimes" are becoming more prevalent amongst urban consumers. "Family dining" and traditional eating habits are reducing in importance. -As the Portuguese economy continues to recover, consumers are reverting to demanding quality over value, as well as localized options, from foodservice operators. This presents opportunities for the FSR channel to grow, and for operators in the QSR channel to premiumize.
Reasons to buy -Specific forecasts of the Portuguese foodservice market over the next five years (2015-2020) will give readers the ability to make informed business decisions through identifying emerging/declining markets. -Consumer segmentation detailing the desires of known consumers among all major foodservice channels (QSR, FSR, Coffee & Tea shops, Pubs, Clubs and Bars) will allow readers understand the wants and needs of their target demographics. -Relevant case studies will allow readers to learn from and apply lessons discovered by emerging and major players within the Portugal's foodservice market.
Table of Contents
Introduction Report Guide Executive Summary
Macroeconomic Context GDP and Consumer Price Index Population and demographic highlights Annual household income distribution
Introducing the Consumer Segments Consumer segment profiles and key identification metrics Segment engagement overview in three key profit sector channels
